Adam Shapiro has been in the news business since he was 17 years old. He has interviewed Presidents, chased serial killers, covered historic disasters like the tsunami that hit Japan, and picked up a few Emmy Awards along the way. While at FOX Business, he covered the Federal Reserve during the Great Financial Crisis which included covering the collapse of Bernie Madoff’s Ponzi scheme and interviewing Madoff in prison. Adam joined Yieldstreet as the head of content in February and has hit the ground running.
Why did you choose Yieldstreet?
I enjoyed my time at Yahoo Finance and what we built, but I was excited by the opportunity to join Yieldstreet. My goal was to move into a larger leadership role and Yieldstreet was offering a better opportunity to create meaningful content, take a deeper dive, write, produce video, and tie it all together in a role where I felt I could have a greater impact. I’ve also always enjoyed being a mentor and helping people move in the direction that they want to go in their careers. I’ve found it a valuable exercise to help colleagues reach their career goals. You get 100% out of people if they know they can rely on you.
How do you plan on making an impact / transforming Yieldstreet in your role?
The goal is simple: put out content that speaks to clients in a way they understand. In other words, take our ideas and products to the next level by speaking in terms that are direct and help people understand what we are offering. I believe Yieldstreet can set a standard for communicating with clients in a manner that is simple and direct. We can use content to support our investment and product team’s mission in new ways. It’s an exciting goal and one that I find energizing.
How did you get started in your line of work and was it something you were always interested in?
When I went to college, I had originally thought advertising would be my major. During my freshman year at Syracuse, I volunteered at the student TV station and the normal news anchor didn’t show up…they asked if I had a blazer. I did, and I wound up reading the news at just 17. After that moment, I changed my major and became a journalist. News mixes history, curiosity, and creativity but it comes with great responsibility – that inspired me then and continues to inspire me at Yieldstreet.
I’m excited about ways to creatively explain our offerings, and for the responsibility that comes with individuals investing on our platform.
What’s something in your career you’ve been particularly proud of?
I was proud of my 2021 Interview with Donald Trump at Yahoo Finance. You can still watch it on Yahoo. I covered the Trump administration from the White House during his administration’s first year. It took me several years to land the interview with Trump and a great deal of preparation. He was very difficult. But the thing I am most proud of as I look back at my career is that in every place I worked, I learned from people who were patient, kind, and willing to help me grow. I’ve learned several lessons one of which is nobody does it alone. I have been very fortunate.
What do you enjoy doing outside of work?
My fun hobby is that I’m a car nut – I love restoring old cars. I’ve been known to buy used luxury cars from owners who may have lost their passion for the car, and I’ll flip them to resell and get another car. I like to visit private car collections and have restored two Studebakers. That taught me another important lesson. Better to buy a car that has already been restored than to buy a fixer-upper. Let’s just say restoring a Studebaker is not a very wise investment, but it is a lot of fun.
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